Think smarter
We use artificial intelligence (AI) to increase the value of your company


As a leader in innovation, IDEASCANNER leverages artificial intelligence (AI) to drive the company value. This allows business ideas and business positionings to be measured for the first time. IDEASCANNER makes the weaknesses of business models radically transparent. The result is a detailed action plan for a successful transformation and innovation with new business opportunities. IDEASCANNER is 10x faster in the analysis of business models, and according to customers, "an eye opener", "very valuable" & "much more effective than anything else".

Research Based On

IDEASCANNER Expert & Strategy

  1. Put your current business model to the test to increase the value of your company.
  2. Identify potentially successful business ideas or startups with mission critical attributes.
  3. Receive an overall score & a detailed report on how business ideas can be improved to be more successful.

Increase the company value and avoid bad investments. IDEASCANNER identified e.g. in the portfolio of one of the largest early-stage investors in Germany more than EUR 15 million in walking dead investments.

Learn from the mistakes of others. The experience gained over the past 10 years from startups worldwide was analyzed for typical success characteristics using primary and secondary sources. IDEASCANNER has been validated and approved by successful VC investors.

IDEASCANNER enables the systematic scanning of new business ideas & current business models with a set of attributes critical to success. The IDEASCANNER Expert report with the resulting feedback is the basis for the IDEASCANNER Strategy to increase company value.

startups are founded per day (Global Entrepreneurship Monitor, GEM 2020)

bn USD/year in venture capital is invested in startups (GSER 2020)

% of all startups fail, estimated 120,000 businesses fail everyday (GEM 2020)

billion USD could have been invested more successfully in new business ideas


As Software as a Service (SaaS) IDEASCANNER is also used in corporate innovation & entrepreneurship education to democratize the know-how of successful venture capitalists (VCs) and to help prioritize business ideas, e.g. during design thinking.

In accelerator and leadership programs as well as in the start-up advice and transfer centers of universities, IDEASCANNER empowers the next generation of leaders and entrepreneurs to:

  1. benefit from the experience of thousands of entrepreneurs, investors and to learn entrepreneurial thinking,
  2. evaluate and improve business ideas in a triangulation*,
  3. face questions from venture capitalists (VCs) at eye level.

Contact us for a free online demo or for a quote request here.

* In triangulation, three people scan one and the same business idea with IDEASCANNER SaaS. This peer-to-peer approach has proven successful and leads to an improvement of the idea and the IDEASCANNER Score.

Customer Feedback, amongst others:

“What a "Wow-effect" when the gut-feeling is challenged by the non-emotional objectivity of the scanner result.“

“IDEASCANNER and the IDEASCANNER Triangulation Sheet make startup advising transparent.“

“Many companies are prisoners of their thinking world. IDEASCANNER helps them out of it.“

“IDEASCANNER is an eye opener & much more effective than anything else, a Business Model Canvas doesn’t tell you how to improve your idea.“



Software as a Service for peer-to-peer scans in corporate innovation & entrepreneurship education

  • Input: your thoughts on the business ideas or positions
  • Service: self-assessment/triangulation based on IDEASCANNER SaaS
  • Duration: 12+ months
  • Output: IDEASCANNER individual feedback and certificate incl. score
  • Benefit: evaluate & prioritize business ideas and learn entrepreneurial thinking


Using IDEASCANNER our experts scan your business positioning, startups or business ideas

  • Input: pitch deck, business plan or business model canvas
  • Service: AI data analysis, expert triangulation, if necessary audit call
  • Duration: up to 5 working days
  • Output: IDEASCANNER Expert report incl. score and individual feedback
  • Benefit: data-based idea evaluation with suggestions for improvements


Together with you we develop perspectives on how to increase the value of your company

  • Input: success-critical attributes based on the IDEASCANNER Expert report
  • Service: identifying and validating new opportunities
  • Duration: up to 6 weeks
  • Output: IDEASCANNER Strategy pitch with new opportunities
  • Benefit: increase your company value with clear evidence for business potential

Further Customer Feedback on IDEASCANNER

helps massively, makes ideas comparable, creates a standard

You’ve managed to break down a complex and multi-layered topic, in a dynamic environment with countless influencing factors, into meaningful attributes and put them to an easy-to-understand tool

robust, very fast to results and yet profound

very valuable, solid basis for discussion

Case Studies

Car Manufacturer

A manufacturer of premium vehicles is currently being challenged by developments in the fields of electric mobility, autonomous driving and car sharing. The know-how in combustion technology, which has guaranteed a certain unique selling proposition for decades, is quickly losing its significance. ...


Today, an automotive supplier from Southern Germany generates approx. 80% of its turnover with the propulsion of vehicles by combustion engines. The advent of electromobility endangers the company’s core business. The supplier is therefore making efforts to establish a new line of business over the next five years. ...


Over 70% of all startups still fail within the first 20 months of their existence despite receiving an average of USD 1.3 million in funding and despite already generating revenue. The Lean Startup movement could not bridge this gap. The sale of a Minimum Viable Product (MVP) is no prove that there is a good business. ...


A multinational conglomerate is active in very different industries due to its broad positioning. Ideas for new business potential are collected within the group using a uniform open innovation platform. Employees can submit suggestions via the system. These are evaluated in a multistage process. ...


Andreas G. Stütz | IDEASCANNER Expert
Melanie Stütz | IDEASCANNER SaaS
Andreas G. Stütz | IDEASCANNER Expert

Andreas G. Stütz | IDEASCANNER Expert

Andreas G. Stütz has been an IT and media entrepreneur, pilot and inventor with several patents for over 20 years. During his studies at the University of Passau, he developed the first concept of a group-wide information marketplace for the CEO of Daimler. After holding positions at Mercedes-Benz Japan in Tokyo and Dresdner Bank Securities in New York City in the USA, he successfully founded several IT companies. Andreas and his companies have received prestigious awards, such as the StartUp Award by stern, Sparkassen and McKinsey, which was presented to him by Angela Merkel.

Together with his wife Mel, he was co-pilot and author of Weltflug – The Gyroplane Dream, the first world trip in a “flying car”. He used the publicity with the book and the film to raise money for the education of disadvantaged children. As a business angel, Andreas belongs to the “MunichAngels” investor group. Since 2019, he has been a mentor for evaluating business ideas at the world’s largest early-stage startup accelerator, the Founder Institute.

In recent years, his research on what sustainably influences the value of companies led to IDEASCANNER. With the IDEASCANNER Expert, he and his team of experts put current business models to the test in order to make them fly with the IDEASCANNER Strategy.

Melanie Stütz | IDEASCANNER SaaS

Melanie Stütz | IDEASCANNER SaaS

As CEO of IDEASCANNER, Melanie Stütz makes business ideas quickly measurable for the first time. With IDEASCANNER SaaS, the “pre-flight check” for business models, she drives entrepreneurial thinking in corporate innovation and entrepreneurship education. Melanie grew up in a family of entrepreneurs and has a business and data science background. She is an entrepreneur, adventurer and pilot. 

As part of the co-production with ARD, she was the first female pilot to fly across five continents in a “flying car” together with her husband, Andreas G. Stütz. Thereby, they worked together with the children’s charity terre des hommes to promote the education of children worldwide. Previously, she worked at Microsoft’s German headquarters, Unisys in Madrid, Siemens in Regensburg, an advertising agency in Beijing and a company builder in Munich.

In 2019, Mel was voted one of the top 80 minds in Munich’s digital and creative scene. Since 2020, she has been active as a partner, jury and mentor for the evaluation of business ideas for, among others, the European Commission, the Massachusetts Institute of Technology (MIT) and Women in AI.


Discover the latest updates about business model optimization, business model development and business model innovation on the IDEASCANNER blog! Visit us again here, register for the newsletter or just follow us on LinkedIn.

Melanie Stütz from IDEASCANNER was at the launch event for the latest report of “The Missing Entrepreneurs 2021” organized by the OECD, European Commission and Global Entrepreneurship Network. See how “missing entrepreneurs” are costing economies ideas, innova...
IDEASCANNER invites you again this year as an official partner of the Gründungswoche Deutschland to the interactive online event: “What you can learn from venture capital professionals – From quick test for business ideas to entrepreneurial thinking”. Re...
IDEASCANNER is now part of the “Certificate Program for Start-up Consultants” of Denkfabrik, the think tank for universities & entrepreneurship! The most important tools and methods in start-up consulting will be presented in module 4 by Prof. Dr. Stefanie...

Awards & Partners

IDEASCANNER is partner for digitization of "Pack ma's digital" by the Chamber of Commerce and Industry (IHK)

Melanie Stütz from IDEASCANNER is nominated for the Women in AI Awards by VentureBeat, the #1 publisher in AI and Data

Regarding mergers & acquisitions (M&A) and succession in family businesses KERN and IDEASCANNER are partners

The Federal Association of the Medium-size Economy and IDEASCANNER co-operate for a future-ready Mittelstand

IDEASCANNER partnership with the European Commission for business continuity with new & resilient business models

Partnership between the Massachusetts Institute of Technology (MIT) and IDEASCANNER for adapting to the new normal

Official activity partner of Global Entrepreneurship Week to empower entrepreneurs to start and scale a business



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