Think smarter

We use artificial intelligence (AI) to increase business value



As leader in innovation, IDEASCANNER leverages artificial intelligence (AI) to drive the company value. This allows business ideas and business positionings to be measured for the first time. IDEASCANNER makes the weaknesses of business models radically transparent. The result is a detailed action plan for a successful transformation and innovation with new business opportunities. IDEASCANNER is 10x faster in the analysis of business models, and according to customers, "an eye opener", "very valuable" & "much more effective than anything else".

Research Based On

IDEASCANNER Expert & Strategy For SME

Do you need to change your business model? Do you want to sell your family business or hand it over to the next generation? We help you to develop new sustainable business models and transform from a small or medium-sized enterprise (SME) to an innovation-driven enterprise (IDE). Contact us and:

  1. have your current business model put to the test to increase business value.
  2. identify potentially successful business ideas with our success-critical attributes.
  3. receive overall scores & a detailed IDEASCANNER Expert report on how to improve your business.

Increase business value and avoid bad investments. IDEASCANNER identified e.g. in the portfolio of one of the largest early-stage investors in Germany more than EUR 15 million in walking dead investments.

Learn from the mistakes of others. The experience gained over the past 10 years from companies worldwide was analyzed for typical success characteristics using primary and secondary sources. IDEASCANNER has been validated and approved by successful VC investors.

IDEASCANNER enables the systematic scanning of new business ideas & current business models with a set of attributes critical to success. The IDEASCANNER Expert report with the resulting feedback is the basis for the IDEASCANNER Strategy to increase company value.

The "Periodic Table of Business Strategy" - IDEASCANNER Expert report with its potential in:

  1. IDEASCANNER Score (scan result of the business idea or business positioning),
  2. Company Score (measurement result of the internal company analysis),
  3. Sustainability Score (result of the sustainability analysis).
startups are founded per day (Global Entrepreneurship Monitor, GEM 2020)

bn USD/year in venture capital is invested in startups (GSER 2020)

% of all startups fail, estimated 120,000 businesses fail everyday (GEM 2020)

billion USD could have been invested more successfully in new business ideas

IDEASCANNER SaaS for Entrepreneurship

“If you want to teach people a new way of thinking, don't bother trying to teach them. Instead, give them a tool, the use of which will lead to new ways of thinking.“ - R. Buckminster Fuller

As software as a service (SaaS), IDEASCANNER accelerates corporate innovation and entrepreneurship education. For this, the knowledge of successful venture capitalists (VCs) is democratized to e.g. prioritize business ideas in design thinking. With ONE magic link you get answers to

  1. SCAN: What is the status quo of a business idea?
  2. SCORE: What is the potential for improvement?
  3. SCALE: How can an idea be improved?

IDEASCANNER is used in accelerator & incubator programs as well as in start-up & transfer centers at and outside universities. We empower you to quickly evaluate and improve business ideas plus to answer questions of experienced investors during a pitch at eye level. Do you want to learn more about this proven approach and how it fosters entrepreneurial thinking? Contact us for a free online demo here!

“IDEASCANNER is an eye opener & much more effective than anything else, a Business Model Canvas doesn’t tell you how to improve your idea.“

“You've managed to break down a complex topic into meaningful attributes and give them at your fingertips in an easy, understandable tool.“

“What a "Wow-effect" when the gut-feeling is challenged by the non-emotional objectivity of the scanner result.“

“Many companies are prisoners of their world of thought. IDEASCANNER helps them out of it.“

Customer Feedback on IDEASCANNER

helps massively, makes ideas comparable, creates a standard

robust, very fast to results and yet profound

this is a very helpful tool that makes startup consulting a lot easier

a lot of insider knowledge, based on scientific insights

very exciting tool to discuss, develop and improve an idea



Our experts scan your company, startup or business idea with IDEASCANNER

  • Input: pitch deck, business plan or business model canvas
  • Service: audit call, AI data analysis and expert triangulation
  • Duration: ca. 5 working days
  • Output: IDEASCANNER Expert report incl. scores and individual feedback
  • Benefit: data-based status quo evaluation with suggestions for improvements


Together with you we develop perspectives on how to increase the value of your company

  • Input: success-critical attributes based on the IDEASCANNER Expert report
  • Service: identifying and validating new opportunities
  • Duration: 12 months
  • Output: IDEASCANNER Strategy pitch of new business opportunities
  • Benefit: increase of your company value with clear evidence for business potential


Software as a service for peer-to-peer scans in corporate innovation & entrepreneurship education

  • Input: your thoughts on the business ideas or business models
  • Service: self-assessment/triangulation based on IDEASCANNER SaaS
  • Duration: 12+ months
  • Output: IDEASCANNER individual feedback and certificate incl. score
  • Benefit: evaluate, improve, prioritize business ideas & learn entrepreneurial thinking

Case Studies

Family business

The family business has been carried on from one generation to the next for decades. However, the current business model threatens the family tradition. The only competitive advantage can no longer be maintained. In addition, the next generation saw no perspective to take over the company. Through IDEASCANNER...


Today, an automotive supplier from Southern Germany generates approx. 80% of its turnover with the propulsion of vehicles by combustion engines. The advent of electromobility endangers the company’s core business. The supplier is therefore making efforts to establish a new line of business over the next five years...


Over 70% of all startups still fail within the first 20 months of their existence despite receiving an average of USD 1.3 million in funding and despite already generating revenue. The Lean Startup movement could not bridge this gap. The sale of a Minimum Viable Product (MVP) is no prove that there is a good business...


A multinational conglomerate is active in very different industries due to its broad positioning. Ideas for new business potential are collected within the group using a uniform open innovation platform. Employees can submit suggestions via the system. These are evaluated in a multistage process...


A manufacturer of premium vehicles is currently being challenged by developments in the fields of electric mobility, autonomous driving and car sharing. The know-how in combustion technology, which has guaranteed a certain unique selling proposition for decades, is quickly losing its significance...


Andreas G. Stütz | IDEASCANNER Expert
Melanie Stütz | IDEASCANNER SaaS
Andreas G. Stütz | IDEASCANNER Expert

Andreas G. Stütz | IDEASCANNER Expert

Andreas G. Stütz has been an IT and media entrepreneur, pilot and inventor with several patents for over 20 years. During his studies at the University of Passau, he developed the first concept of a group-wide information marketplace for the CEO of Daimler. After holding positions at Mercedes-Benz Japan in Tokyo and Dresdner Bank Securities in New York City (USA), he successfully founded several IT companies. Andreas and his companies have received prestigious awards, such as the StartUp Award by stern, Sparkassen and McKinsey, which was presented to him by Angela Merkel.

Together with his wife Mel, he was co-pilot and author of Weltflug – The Gyroplane Dream, the first world trip in a “flying car”. He used the publicity with the book and the film to raise money for the education of disadvantaged children. As a business angel, Andreas is part of the “MunichAngels” investor group. Since 2019, he has been a mentor for evaluating business ideas at the world’s largest early-stage startup accelerator, the Founder Institute.

In recent years, his research into what has a lasting impact on the value of companies has led to the “Periodic Table of Business Strategy”. With IDEASCANNER Expert, he and his team of experts put current business models to the test and show how company value can be increased.

Melanie Stütz | IDEASCANNER SaaS

Melanie Stütz | IDEASCANNER SaaS

As CEO of IDEASCANNER, Melanie Stütz makes business ideas quickly measurable for the first time. With IDEASCANNER SaaS, the “pre-flight check” for business models, she drives entrepreneurial thinking in corporate innovation and entrepreneurship education. Melanie grew up in a family of entrepreneurs and has a business and data science background. She is an entrepreneur, adventurer and pilot. 

As part of the co-production with ARD, she was the first female pilot to fly across five continents in a “flying car” together with her husband, Andreas G. Stütz. For that matter, they worked together with the children’s charity terre des hommes to promote the education of children worldwide. Previously, she worked at Microsoft’s German headquarters, at Unisys in Madrid, at Siemens in Regensburg, at an advertising agency in Beijing and at a company builder in Munich.

Since 2020, Mel has been evaluating business ideas and pitches as a jury member, mentor and advisor, including for the European Commission’s #EUvsVirus Hackathon, the Massachusetts Institute of Technology’s MIT COVID-19 Challenge, and Women in AI & Robotics’ AccelerateEU program. She also holds various advisory board positions. In 2022, the Global AI Hub awarded her as one of the “Top 50 Thought Leaders to Influence Your Mind“.


Discover the latest updates about business model optimization, business model development and business model innovation on the IDEASCANNER blog! Visit us again here, register for the newsletter or just follow us on LinkedIn.

As Thought Leader at the Global AI Hub, Melanie Stütz supports the 10million.AI project, a non-profit & social good initiative to educate 10 million people for free on AI, robotics, data, and other digital technologies. Thank you Selçuk Boydak, Fuat Beşer, Ali Osman T...
“The energy crisis is accelerating insolvencies or company closures that would have been expected anyway,” so economist Veronika Grimm in Handelsblatt. Patrik-Ludwig Hantzsch of the Verband der Vereine Creditreform e.V. says that companies need to address thei...
“There are many unknown variables and subjective opinions to consider when valuing a company. Will founders be up to the challenge? Are market conditions to remain favorable? How long can a company sustain its competitive advantage? Both a science and an art, valuing a bu...


IDEASCANNER is partner for digitization of "Pack ma's digital" by the Chamber of Commerce and Industry (IHK)

The Federal Association of the Medium-size Economy and IDEASCANNER co-operate for a future-ready Mittelstand

KERN and IDEASCANNER cooperate on family business succession as well as mergers and acquisitions (M&A)

Partnership between the Massachusetts Institute of Technology (MIT) and IDEASCANNER for adapting to the new normal

IDEASCANNER partnership with the European Commission for business continuity with new & resilient business models

IDEASCANNER is part of the tools and methods in the certificate program for start-up consultants at universities

IDEASCANNER is official partner of Global Entrepreneurship Week USA to help entrepreneurs start and grow a business



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      Managing Director: Andreas Stütz


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    IDEASCANNER uses AI to drive business value and think smarter by SCAN, SCORE, SCALE. As a result, we accelerate digital transformation and sustainable innovation by 10x.

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