Research Based On

As an innovation leader, IDEASCANNER leverages artificial intelligence (AI) to increase company value and makes business ideas & company positioning measurable for the first time. IDEASCANNER is currently the largest privately funded European research project on success factors of companies and in the result according to customers: very valuable, an eye opener & much more effective than anything else.

IDEASCANNER Expert & Strategy For SME Entrepreneurs

Are you planning to sell your company, but the currently achievable sales price does not meet your expectations?

Do you want to create new perspectives for your company succession and secure the continued existence of your company?

Would you like to increase the profitability and thus the value of your company?

IDEASCANNER shows how revenue and profit can be multiplied in the next five years. For this, IDEASCANNER provides a detailed action plan for successful transformation & sustainable innovation with new products, services and business models.

The IDEASCANNER Expert report:

1. is the result of analyzing your company or business idea against identified success factors,

2. provides possible unique selling points through innovation that can keep the competition at bay,

3. shows the sales and earnings potential and thus the value enhancement potential of your company.

The IDEASCANNER Expert report is the basis for implementing the recommended measures in the subsequent IDEASCANNER Strategy phase. Take advantage of our free pre-scan and simply contact us:

1. Send us the URL of your company website
2. Within 24 hours we will run a pre-scan
3. After that we arrange a free online initial consultation
“If you want to teach people a new way of thinking, don’t bother trying to teach them. Instead, give them a tool, the use of which will lead to new ways of thinking.“

R. Buckminster Fuller, Architect & Futurist


With IDEASCANNER Software as a Service (SaaS), we provide founders a digital tool for analyzing and improving business ideas by themselves at their fingertips. With this, we create access to the knowledge of successful venture capitalists, so that founders get answers to:


What is the status quo of the business idea?


What is the potential for improvement?


How can the business idea be improved?

IDEASCANNER is used in accelerator & incubator programs as well as in transfer & start-up centers at and outside universities. Do you want to learn more about this proven method and how it fosters entrepreneurial thinking in corporate innovation & entrepreneurship education? Contact us for a free online demo here!

“IDEASCANNER is an eye opener & much more effective than anything else, a Business Model Canvas doesn’t tell you how to improve your idea.

“You've managed to break down a complex topic into meaningful attributes and give them at your fingertips in an easy, understandable tool.

I love the tool and the workshop was very informative.”

“What a "Wow-effect" when the gut-feeling is challenged by the non-emotional objectivity of the scanner result.

“Many companies are prisoners of their world of thought. IDEASCANNER helps them out of it.



Our experts scan your company, startup or business idea with IDEASCANNER
  • Input: pitch deck, business plan or business model canvas
  • Service: audit call, AI data analysis and expert triangulation
  • Duration: ca. 5 working days
  • Output: IDEASCANNER Expert report incl. scores and individual feedback
  • Benefit: data-based status quo evaluation with suggestions for improvements


Together with you we develop perspectives on how to increase the value of your company
  • Input: success-critical attributes based on the IDEASCANNER Expert report
  • Service: identifying and validating new opportunities
  • Duration: 12 months
  • Output: IDEASCANNER Strategy pitch of new business opportunities
  • Benefit: increase of your company value with clear evidence for business potential


Software as a service for peer-to-peer scans in corporate innovation & entrepreneurship education
  • Input: your thoughts on the business ideas or business models
  • Service: self-assessment/triangulation based on IDEASCANNER SaaS
  • Duration: 12+ months
  • Output: IDEASCANNER individual feedback and certificate incl. score
  • Benefit: evaluate, improve, prioritize business ideas & learn entrepreneurial thinking

Customer Feedback on IDEASCANNER

helps massively, makes ideas comparable, creates a standard

robust, very fast to results and yet profound

this is a very helpful tool that makes startup consulting a lot easier

a lot of insider knowledge, based on scientific insights

very exciting tool to discuss, develop and improve an idea

Case Studies

Family business

The family business has been carried on from one generation to the next for decades. However, the current business model threatens the family tradition. The only competitive advantage can no longer be maintained. In addition, the next generation saw no perspective to take over the company. Through IDEASCANNER...


Today, an automotive supplier from Southern Germany generates approx. 80% of its turnover with the propulsion of vehicles by combustion engines. The advent of electromobility endangers the company’s core business. The supplier is therefore making efforts to establish a new line of business over the next five years...


Over 70% of all startups still fail within the first 20 months of their existence despite receiving an average of USD 1.3 million in funding and despite already generating revenue. The Lean Startup movement could not bridge this gap. The sale of a Minimum Viable Product (MVP) is no prove that there is a good business...


A multinational conglomerate is active in very different industries due to its broad positioning. Ideas for new business potential are collected within the group using a uniform open innovation platform. Employees can submit suggestions via the system. These are evaluated in a multistage process...


A manufacturer of premium vehicles is currently being challenged by developments in the fields of electric mobility, autonomous driving and car sharing. The know-how in combustion technology, which has guaranteed a certain unique selling proposition for decades, is quickly losing its significance...


Andreas G. Stütz | IDEASCANNER Expert
Melanie Stütz | IDEASCANNER SaaS
Andreas G. Stütz | IDEASCANNER Expert

Andreas G. Stütz | IDEASCANNER Expert

Andreas G. Stütz has been an IT and media entrepreneur, pilot and inventor with several patents for over 20 years. During his studies at the University of Passau, he developed the first concept of a group-wide information marketplace for the CEO of Daimler. After holding positions at Mercedes-Benz Japan in Tokyo and Dresdner Bank Securities in New York City (USA), he successfully founded several IT companies. Andreas and his companies have received prestigious awards, such as the StartUp Award by stern, Sparkassen and McKinsey, which was presented to him by Angela Merkel.

Together with his wife Mel, he was co-pilot and author of Weltflug – The Gyroplane Dream, the first world trip in a “flying car”. He used the publicity with the book and the film to raise money for the education of disadvantaged children. As a business angel, Andreas is part of the “MunichAngels” investor group. Since 2019, he has been a mentor for evaluating business ideas at the world’s largest early-stage startup accelerator, the Founder Institute.

In recent years, his research into what has a lasting impact on the value of companies has led to the “Periodic Table of Business Strategy”. With IDEASCANNER Expert, he and his team of experts put current business models to the test and show how company value can be increased.

Melanie Stütz | IDEASCANNER SaaS

Melanie Stütz | IDEASCANNER SaaS

As CEO of IDEASCANNER, Melanie Stütz makes business ideas quickly measurable for the first time. With IDEASCANNER SaaS, the “pre-flight check” for business ideas, she drives entrepreneurial thinking in corporate innovation and entrepreneurship education. Melanie grew up in a family of entrepreneurs and has a business and data science background. She is an entrepreneur, adventurer and pilot. 

As part of the co-production with ARD, she was the first female pilot to fly across five continents in a “flying car” together with her husband, Andreas G. Stütz. For that matter, they worked together with the children’s charity terre des hommes to promote the education of children worldwide. Previously, she worked at Microsoft’s German headquarters, at Unisys in Madrid, at Siemens in Regensburg, at an advertising agency in Beijing and at a company builder in Munich.

Since 2020, Mel has been evaluating business ideas and pitches as a jury member, partner and digital advisor, including for the European Commission’s #EUvsVirus Hackathon, the Massachusetts Institute of Technology’s MIT COVID-19 Challenge, and Women in AI & Robotics’ AccelerateEU program. She also holds various advisory board positions. In 2022, the Global AI Hub awarded her as one of the “Top 50 Thought Leaders to Influence Your Mind“.


The entrepreneurial couple Melanie and Andreas G. Stütz and their story are well known from the media, such as:



Fostering Innovation IDEASCANNER Potential



Opinion Leader Digital Transformation





Founder Institute Idea Bootcamp






Discover the latest updates about business model optimization, business model development and business model innovation on the IDEASCANNER blog! Visit us again here, register for the newsletter or just follow us on LinkedIn.

Two companies founded in 1996! The first makes EUR 5 million revenue today the second EUR 1.6 billion! What is the second company’s strategy for this amazing success? Learn more in our webinar on Tuesday, 29 November 2 – 3 pm CET. EurA AG and IDEASCANNER will ...
Join our free next webinar series for up to 10 managing directors, together with our partner HelfRecht: “Increasing Company Value with Artificial Intelligence” on Friday, 11/25/2022, 11 am CET. Secure one of the exclusive seats for a personal exchange among decision-maker...
Global Entrepreneurship Week (GEW) with IDEASCANNER on Thursday, 11/17/2022: 3 Events | 2 Countries | 1 Partner to increase the value of companies & empower entrepreneurs to scale their business. This November, the Global Entrepreneurship Network celebrates 15 years o...




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      Managing Director: Andreas Stütz


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